Absolutely a must for anyone with any interest in independent American film. The autor, John Pierson, provides an amazing insider’s insight into the making, selling and distribution of the low budget indie. Pierson is the producers rep who sold the debut films of Spike Lee, Michael Moore, Richard Linklater, and my personal favorite, Kevin Smith (among many others.) He is regarded by many in the industry to be the master dealmaker, and the analysis and anecdotes presented in this book are fascinating as well as educational.