Really good.

Extremely effective if you were hoping to move towards a more vegan diet, or if you needed an excuse to start paying a “fair”/“realistic” price for meat/eggs/milk/fish at local farmer’s markets or organic grocery stores. This book emphasizes sustainability and putting your money where your mouth is.

It’s full of information that you likely don’t know. Like about how ground beef isn’t checked to make sure it’s free from bacteria/diseases, whereas other cuts of meat are. Information about lots of different chemicals that are fed to animals as appetite-enhancers (like arsenic and doses of antibacterial medicines). And yes, there are some stomach-wrenching descriptions.

Provides other information about how A&M colleges in all 50 states are basically set up to provide workers for large factory farming corporations. And about the difference between the Farm Bureau claims to do and what it actually does. About various legislations that have been passed and who benefited from them.

And lots of about the environmental impact of the runoff from huge “farming” operations and how it negatively impacts the surrounding areas — including someplace near you. (Yes, this book is USA-centric, but it includes information on fish farming in BC and some lists of huge operations in a dozen other countries.)