I’m a big Chuck Klosterman fan, mainly because he’s the only “academic” with the balls to write about 80s heavy metal and appear serious (see "Fargo Rock City).
I did like “Sex, Drugs and Cocao Puffs” during a few points, but overall, I feel like in 2009, this book is irrelevant. Honestly, Saved by the Bell will always be relevant, but since 2004 (seriously?) many things have changed, particularly with regard to such fluid things as Internet porn and reality TV.
I was born in 1982, so GenX is technically somewhere between my parents and I. These are the kids who were in college when I was 12 and, now 40, they seem to think that analyzing pop culture like an anthropologist is still novel. It’s not. He comes off as exactly the kind of pretentious, wine-and-cheese eating jerk he claims to be against when he talks about how its okay for Midwesterners to love the Dixie Chicks and for a Guns ‘n’ Roses cover band to enjoy their lives.
I guess I’m probably jealous of the fact that Klosterman makes the same half-assed arguments in support of low-brow culture I make while arguing with my friends, only he made his arguments into a published book without counterpoints placed in between.
It’s really just a bunch of rants from some 30-something dude who likes Star Wars, heavy metal and sugar cereal. Where I come from, you don’t have to pay to hear that.