i’ve read and re-read this book so many times that now, when i pick it up again, it not only carries me back to the early 90s when email was novel and the internet bubble was just a twinkle in our eye, but also reminds me of each of the times i read the book. i first read the short story version that was published in “wired” magazine on the drive from albuquerque to the grand canyon. i once read it on a plane bound for seattle on my (one and only) trip to “the campus”. i was able to locate microsoft behind its tangle on trees only because of coupland’s description of the green tinted glass buildings. “microserfs” is now a part of my personal history, a place that i can visit to remind me of where i have been and how much our world has changed in such a small space of time.